Tender Care Hypo-allergenic formulation is gentle, does not cause irritation and is safe for babies' delicate and sensitive skin as tested and proven by US Dermatologists. It helps reduce irritation that comes from wetness, keeping babies feeling comfortable. Do you know... Delicate skin is prone to irritation and rash. Therefore, moms need to carefully select personal care products that won't cause skin irritation. Available in Japanese inspired Sakura Scent!