NEW! Tresemme Blonde Brilliance, expertly designed for Bleached Hair. It's made of salon-level purple formula and jojoba oil which neutralizes brassy tones to keep your hair brilliantly blonde.
Uses violet pigments to neutralize brassy hues & repairs damage. For up to 2X longer-lasting color.
Tones light hair by cancelling out yellow undertones.
Nourishing formula with Jojoba oil keeps blonde hair smooth and brilliant.
Purple formula extends life of color, leading to less trips to the salon.